End-to-end apparel product development for founders and brands - from initial product idea through fashion flats, tech packs, sampling and fit, to the documentation a factory needs to manufacture.
01Concept & range planning
Shape the idea.
The brief is rarely ready to hand to a factory. This stage turns a product idea into a focused direction - what the garment needs to do, how it should be built, which materials and construction approach are in scope, and how it fits within a range if more than one style is involved.
What you receive
Product direction document
Range structure (where multiple styles are involved)
Initial material and construction approach
Feature and silhouette reference
Concept & range planningGaaha studio
02Design & fashion flats
Define how it's built.
Technical fashion flats define exactly how the garment is constructed - panels, seam lines, pocket placement, trim positions and any print or embellishment zones. These are working technical documents, not mood images. They become the foundation for the tech pack and the central reference throughout sampling.
What you receive
Front and back fashion flats
Panel and construction detail
Colourways
Placement artwork and print zones where relevant
Technical flatOffside soccer hoodie
03Technical development & tech packs
Document it for manufacture.
A tech pack is the document a manufacturer uses to build your product. Gaaha's tech packs include construction diagrams, material call-outs, trims specification, stitching detail, points of measure and label or artwork guidance - complete enough to go to sample without a separate briefing call.
What you receive
Full construction tech pack
Materials and trims specification
Points of measure table
Bill of materials
Label and artwork placement guidance
Protection system specificationMotorcycle hoodie
04Sampling & fit
Refine through sampling.
The first sample is rarely the final one. This stage involves reviewing samples against the spec, identifying what to change - construction, fit, fabric behaviour, stitching - and issuing precise correction instructions. Gaaha coordinates each round so the factory has a clear technical brief for every iteration.
What you receive
Sample review against specification
Fit commentary and grading notes
Correction instructions for factory
Tech pack revisions per sample round
Measurement guideGolf skater dress
05Production handover
Hand over for production.
Before a product moves to production, all technical documentation is confirmed against the approved sample. Measurements, materials, trims and artwork are reconciled and structured for the manufacturer. The handover is thorough enough that a factory can build from it without Gaaha's direct involvement in every step.
What you receive
Confirmed production tech pack
Trim and material sign-off
Approved artwork files
Factory handover document
Bill of materialsTwo-layer performance shorts
Start a project
Bring us in where you are.
Most engagements start at concept. Some join at tech pack or sample stage. Either way, the first conversation is about understanding what you're building - and identifying the most useful next step.